Measurement Subcommittee
Measurement-Promotional Subcommittee

The Measurement and Promotional Subcommittees were merged in February 2011.

Overall Mission
History
Future Plans
Subcommittee Members
Resources
Search the Performance Measurement Tools and Success Stories Database
Performance Measurement Sessions (SBO/SBEAP National Conferences)
Performance Measurement web page--home
SBEAP National Logo Resources
Promotional Success Stories
PSA Movie 15, PSA Movie 30, PSA Movie 60


Next conference call:
Thursday, March 8, 2012
2:30 pm EST


Overall Mission
The overall mission/purpose of the measurement subcommittee is to work cooperatively to support the SBO/SBEAP National Steering Committee, improve SBEAP measurement information, training, and resources, and respond to SBEAP measurement needs in a timely manner.  The mission of the promotional subcommittee is to promote the activities of and exposure to the state small business environmental assistance programs.  In February 2011, the measurement subcommittee was merged with the promotional subcommittee to better achieve integrated goals for sharing program successes. 

History
The measurement subcommittee was initiated as a result of the Working Session at the 2004 SBO/SBAP National Conference in Sacramento, California.  At the 2005 National Conference in Biloxi, Mississippi, there was a renewed interest in the measurement subcommittee considering the current issues with multimedia assistance and the efforts of the promotional subcommittee.  The subcommittee has completed the development of a Nationwide Logic Model and common measures from the Logic Model with the assistance of the EPA National Center for Environmental Innovation's Evaluation Support Division (NCEI ESD).  The models were presented at the 2006 SBO/SBEAP National Conference in Bretton Woods, New Hampshire.  In 2006, the subcommittee conducted a nationwide survey of measures designed to gauge interest in measurement as a whole and provide a mechanism for prioritizing the host of measures identified by the logic models.  From the survey results, the subcommittee developed a set of core measures and worked with EPA's Office of Small Business Ombudsman to propose changes to the Information Collection Request (ICF) in 2007.  In May 2008, the subcommittee received word that the changes were not accepted.  EPA is working on a response to OMB's comments.

The promotional subcommittee worked aggressively to provide SBEAPs with the tools to present the group as a united entity and establish a "brand" for the programs.  Work conducted to date includes:  national logo, annual report summary, shell sheet/letter head pocket folder to house materials, print ad, brochure, and a national public service announcement.  The subcommittee recently completed a national factsheet to help state programs share their stories.

Future Plans
Future plans include:  1) identifying outcome measures for data gathering as a supplement to the Annual Reporting Form, 2) developing a tracking tool to assist with annual reporting, 3) working on national advertising, trade association outreach, funding opportunities, and state program promotional activities, and 4) working cooperatively with other subcommittees to incorporate measurement and promotional issues.

Subcommittee Members
The following are current members of the Measurement-Promotional Subcommittee.  For more information or to get involved, please contact Julie Churchill, Chair. 

Renee Lesjak Bashel 608-264-6153 renee.bashel@wisconsin.gov 
Will Brunkhorst 603-746-5175 wbrunk@comcast.net
David Carter 785-532-4998 dcarter@ksu.edu
Julie Churchill (Chair) 207-287-7881 julie.m.churchill@maine.gov
Kerri Cope 502-564-0323, x148 kerri.cope@ky.gov
Phyllis Copeland 803-898-0415 copelapt@dhec.sc.gov
Nancy Crickman 215-746-6473 crickman@wharton.upenn.edu
Ryan Hamel 913-715-7018 ryan.hamel@jocogov.org
Christine Hoefler 303-692-3148 christine.hoefler@state.co.us
Sara Johnson 603-271-1379 sara.johnson@des.nh.gov
Troy Johnson 651-296-7767 troy.johnson@state.mn.us
Judy Mirro 802-241-3745 judy.mirro@state.vt.us  
Elizabeth Sapio 303-692-2135 elizabeth.sapio@state.co.us
Kenya Stump 502-564-0323, x134 kenya.stump@ky.gov 
Angela Suber 202-566-2827 suber.angela@epa.gov
Paula Zampieri 202-566-2496 zampieri.paula@epa.gov
Audrey G. Zelanko 724-452-4722 zelanko@smallbiz-enviroweb.org

Resources
Below are minutes from conference calls and other resources.

10/13/11 Conference Call Minutes
9/8/11 Conference Call Minutes
4/14/11 Conference Call Minutes
3/10/11 Conference Call Minutes
2/15/11 Conference Call Minutes

Below are minutes from measurement subcommittee conference calls and other resources prior to 2/15/11.

1/27/11 Conference Call Minutes
12/16/10 Conference Call Minutes
11/18/10 Conference Call Minutes
10/20/10 Conference Call Minutes
9/9/10 Conference Call Minutes
7/22/10 Conference Call Minutes
Industry Sector Measurement Data Survey (April 2010)
2/11/10 Conference Call Minutes
11/12/09 Conference Call Minutes
7/20/05 Conference Call Minutes

Below are minutes from promotional subcommittee conference calls and other resources prior to 2/15/11.

4/7/10 Conference Call Minutes
3/3/10 Conference Call Minutes
4/03 Promotional Subcommittee Presentation (Baltimore, MD)

HELPFUL WEB SITES

SBEAP Recommended Performance Measures (2007)
Measurement Subcommittee Example Pilot Measures Evaluation/Survey (Compliance Assistance Outcome Evaluation)
Letter Requesting SBO/SBEAP Directors to Complete July 2006 Survey (click on 2006 SBEAP National Conference Presentation below to review as requested in letter)
SBEAP Measurement, Kenya Stump and Yvonne Watson (3/27/06 NH SBO/SBEAP National Conference)
SBEAP Draft Measures (3/06)
Small Business Ombudsman Logic Model (3/06)
Compliance Advisory Panel Logic Model (3/06)
Compliance and Technical Assistance Program Logic Model (3/06)
Making the Case: Measuring Performance
Evaluation Support:  Program Evaluation Planning Worksheet
Things to Consider When Undertaking a Program Evaluation

 
 

For web site questions, contact:
Audrey Graylin Zelanko  -    -  724.452.4722

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